(Nota de prensa conjunta enviada por GM y PSA Peugeot – Citroën)
– PSA Peugeot Citroën prevé realizar una ampliación de capital por valor de 1000 millones de euros.
– GM prevé adquirir, posteriormente a la ampliación de capital, un 7% de las acciones de PSA. Con esta adquisición se convertiría en el segundo accionista de la sociedad, por detrás del grupo familiar de Peugeot.
– La alianza prevé aprovechar el acuerdo para crear una sociedad conjunta de compras de componentes que suministre a las dos compañías, para compartir plataformas, y para estudiar futuras estrategias de colaboración en otros campos como logística y transporte.
– el primer vehículo con plataforma conjunta podría aparecer en el mercado en 2016.
***
General Motors and PSA Peugeot Citroën today announced the creation of a
long-term and broad-scale global strategic alliance that will leverage the combined strengths
and capabilities of the two companies, contribute to the profitability of both partners and strongly
improves their competitiveness in Europe.
The alliance is structured around two main pillars: the sharing of vehicle platforms, components
and modules; and the creation of a global purchasing joint venture for the sourcing of
commodities, components and other goods and services from suppliers, with combined annual
purchasing volumes of approximately $125 billion. Each company will continue to market and
sell its vehicles independently and on a competitive basis.
Beyond these pillars, the alliance creates a flexible foundation that allows the companies to
pursue other areas of cooperation.
In connection with the alliance, PSA Peugeot Citroën is expected to raise approximately €1
billion through a capital increase with preferential subscription rights for shareholders of PSA
Peugeot Citroën, underwritten by a syndicate of banks and including an investment from the
Peugeot Family Group, as a sign of their confidence in the success of the alliance. As part of
the agreement, which includes no specific provision regarding the governance of PSA Peugeot
Citroën, GM plans to acquire a 7 percent equity stake in PSA Peugeot Citroën, making it the
second largest shareholder behind the Peugeot Family Group.
“This partnership brings tremendous opportunity for our two companies,” said Dan Akerson, GM
chairman and CEO. “The alliance synergies in addition to our independent plans, position GM
for long-term sustainable profitability in Europe.”
Philippe Varin, chairman of the managing board of PSA Peugeot Citroën, declared, “This
alliance is a tremendously exciting moment for both groups and this partnership is rich in its
development potential. With the strong support of our historical shareholder and the arrival of
a new and prestigious shareholder, the whole group is mobilized to reap the full benefit of this
agreement.”
Under the terms of the agreement, GM and PSA Peugeot Citroën will share selected platforms,
modules and components on a worldwide basis, in order to achieve cost savings, gain
efficiencies, leverage volumes and advanced technologies, and reduce emissions. Sharing
of platforms not only enables global applications, it also permits both companies to execute
Europe-specific programs with scale and in a cost effective manner.
Initially, GM and PSA Peugeot Citroën intend to focus on small and midsize passenger cars,
MPVs and crossovers. The companies will also consider developing a new common platform for
low emission vehicles. The first vehicle on a common platform is expected to launch by 2016.
This alliance enhances but does not replace either company’s ongoing independent efforts to
return their European operations to sustainable profitability.
The purchasing cooperation defined in the agreement allows the companies to act as one global
purchasing organization when it comes to sourcing commodities, components and services from
suppliers, taking full advantage of the joint expertise, volume, platforms and standardized parts.
Combining GM’s robust global processes and organizational structure with best practices from
PSA Peugeot Citroën, will bring significant value and efficiencies to the purchasing operations at
both companies.
Additionally, the alliance is exploring areas for further cooperation, such as integrated logistics
and transportation. To this end, GM intends to establish a strategic, commercial cooperation
with Gefco, an integrated logistics services company and subsidiary of PSA Peugeot Citroën,
whereby Gefco would provide logistics services to GM in Europe and Russia.
The total synergies expected from the alliance are estimated at approximately $2 billion USD
annually within about five years. The synergies will largely coincide with new vehicle programs,
with limited benefit expected in the first two years. It is expected the synergies will be shared
about evenly between the two companies.
The alliance will be supervised by a global steering committee that includes an equal number of
senior leader representatives from both companies.
Its implementation is subject to requisite regulatory approvals in certain jurisdictions as well as
notification to the appropriate workers councils.
Una alianza a lo Ghosn. Normal…
Veremos alguna más entre Europa y Japón, por poner un ejemplo XD 😉
¿SEAT y Subaru?
¡Ay! que me parto de la risa con solo imaginarme la joint-venture.
Ultimamente estoy re-tonto.
Hombre, muy normal no lo veo. Visto el rosario de marcas en propiedad que GM ha dejado en los últimos años, que no tienen ninguna alianza estratégica industrial a día de hoy (vamos, que no saben realmente cómo trabajan, que no es el caso con Ford, FIAT, Renault, BMW…) y que en la zona comercial común (Europa) ambas empresas sufren de sobrecapacidad productiva, no sé qué tal se llevará esta alianza.
Además, no veo a los de PSA tan listos como a los de FIAT, que incluyeron cláusulas de protección en caso de divorcio que fueron ampliamente beneficiosas para los italianos en su momento.
Saludos
Hola a todos.
Pero, ¿a PSA le falta alguna marca por asociarse?
Con BMW motores e hibridación, con Mitsu todocaminos, con Fiat monovolúmenes, con Toyota pequeños urbanos y con Ford motores diesel, así a bote pronto que yo recuerde.
Si inventan una mezcla entre Opel Zafira y C4 Grand Picasso, ¡ chapeau !
Saludos desde Zgz.
…con Mitsubishi también eléctricos, con FIAT industriales… hasta dentro del Jaguar han acabado…
Coincido con Patoaparato. Mal futuro para PSA… 🙁
Pues yo opino que es una mera estrategia de supervivencia al estilo de las fusiones de las cajas de ahorros… ir por libre es mucha pasta para un mercado en crisis… Lo bonito del futuro será aquello de: ¿qué coche tienes?, pues tengo un motor BWM, con caja de cambios de GM, Chasis de Fiat, sistemas electronicos de PSA, molduras y plasticos de Dacia y el Logotipo de Ferrari… ¿a que mola mi coche?. Osti tu, es una pasada !!!!! ¿y las ruedas?, las ruedas son de Michefiresdunlop.
¿Hacemos una porra sobre la próxima alianza-fusión-colaboración?
empiezo yo…
Grupo Fiat y Mazda 😀
Alianza estratégica para bajar costes de producción. Esperemos que no baje también la calidad
@8, yo apuesto por: Seat sale de VW y tiene un romance con Tata.
GM quiere cargarse Opel y no sabe cómo. Así, solapando su gama con la de PSA tendrá motivos.
Peugeot Classic?